Blog PostSourceful’s AI Judge for Packaging design in Research Preview
- Technology
- Design
- Sourceful News
Wing ChanJuly 25, 2025 - 4 min read

Today we’re opening the doors – by invite only – to Sourceful AI Judge, the fastest way to know whether your packaging will sell before it ever hits a shelf. Go from “everyone has an opinion” to “here’s the score that matters”.
What’s the Judge?
- One upload, one minute, one verdict. Drop in your artwork, tell us the shopper profile you’re after, and the Judge returns a 0-100 score plus a grade from E to A+.
- Five key factors, zero fluff. Visibility & Impact, Brand fit, Differentiation, Creativity & Originality, and Consumer Experience – each scored, each explained.
- Built-in next step. Every report ends with actionable recommendations you can hand to your designer – or let our AI Packaging Designer or curated artworker network implement for you in minutes.
Three ways to use it
- Individual – Evaluate a single design.
- Improvement – Before/after the tweaks your team just made.
- Competitive – See how you stack up against the entire set in your category. Up to 10 images can be compared at once.
You can upload a camera photo, packaging mockup, e-commerce thumbnail, or an AI-generated render. For best results, try and compare like-for-like images.
Why invite-only?
Visual reasoning at this depth is compute-hungry. We’re throttling access to keep the experience snappy.
- Already on a paid Sourceful plan? You’re in.
- Know someone on the research list? Ask them for an invite code.
Who’s it for?
Brands, designers, agencies, suppliers, buyers, merchandisers, insights teams – anyone who cares about what shoppers actually pick up.
Pricing
- 70 free credits when you join Sourceful (enough for 70 tests or 70 image generations).
- 1 credit = 1 Judge evaluation.
- Extra credits via monthly or annual subscription.
Enterprise? Let’s talk Q4 trials – reach out to us.
Ready to replace the endless opinion loop with a single data-backed score? sourceful.com/judge
Thanks
We’d like to thank our early testers who gave us valuable feedback. Collectively they brought over 150 years of experience in design, branding, e-commerce, retail and consumer packaged goods and we could not have done it without you.