Sourceful blog

Consumers are tired of companies using excessive, wasteful packaging to ship their products. Right-sized packaging is the solution.

Good data is the key to successfully addressing the climate crisis and accelerating climate action. Here's why.

How some of the best in the business are marketing their efforts to be kinder to the planet.

Unboxing is a cost-effective marketing initiative. Here’s why it’s important and how to get started.

In April 2022, the UK introduced the Plastic Packaging Tax. Find out what it is, why it's been introduced and who it affects.

Quality packaging requires quality materials. Here's what to consider when choosing your packaging material.

We need to step up climate action and move faster. Here are our key COP26 takeaways and what we learnt on the ground.

Sometimes even the most genuine companies can fall prey to greenwashing. Here's how you can steer clear of it.

Greenwashing may sound green — but it's not. A brief guide to what it is and why it matters.

There's a lot to consider when it comes to packaging design. Here's a practical guide on where and how to begin the process.

Index Ventures led the round with participation from Venrex, Eka Ventures and Dylan Field, founder of Figma.

Packaging is not only a physical representation of your brand but a way to share your business values. Here are four reasons you might consider a packaging overhaul.