Create something
iconic today.

Design packaging your customers love by chatting with AI.

Iconic packaging created by our community.

Trusted by 15,000+ fast-moving brands

Join the brands that won't wait weeks to launch.

Start your design
  • Daye logo
  • Floom logo
  • Home Cooks logo
  • Veja logo
  • National Trust logo
  • Rare Birds logo
  • Zoe logo
  • Wild logo
  • Trip logo
  • Nice Rice logo
  • Moonlight Design logo
  • Athletea logo
  • Amphi logo

Professional, print-ready designs in 3 simple steps.

  1. Step 1Less than 5 minsSubmit your brief

    Tell us about your product, brand and vibe.

  2. Step 2InstantExplore unlimited concepts

    Work with your AI packaging designer to explore as many ideas as you want. Fast, visual and tailored to your style.

  3. Step 3Up to 48 hoursFinalise with a professional

    Select a concept you like and a professional human designer will export the finished file.

    Start your design

Create packaging your customers love. Powered by AI, perfected by real designers.

Start your design

Limitless AI concept generation

Our AI packaging designer gives you unlimited creative directions. Whether you're after playful, premium or bold, you'll get dozens of concepts in seconds.

  • Rapid visual exploration
  • Tailored to your brand and audience.
  • Built to unlock creativity

Perfected by a professional designer

No packaging expertise? No worries. Our experts handle regulations, colour accuracy, sizing and more - delivering a print-ready, fully compliant design.

Start your design
  • Optimise your shelf impact.

    We refine your chosen concept to grab customer attention and drive sales.

  • Ensure full compliance.

    We verify every detail to meet retail standards and regulatory requirements.

  • Prepare print-ready files.

    We precisely adjust dielines, sizing and colours for flawless production.

  • Add expert finishing touches.

    We suggest premium finishes and enhancements that elevate your packaging’s appeal.

AI packaging performance insights

Every design is reviewed by our custom-trained AI model, ranked #1 globally for packaging design. It’s built to generate packaging designs that perform on-shelf.

  • Audience-fit recommendations
  • Shelf standout suggestions
  • Readability and hierarchy feedback

The new way to get professional packaging designs

Start your design

The old way

Here's what you get:

  • Search for freelancers, hope for the best

  • Long brief, unclear responses

  • Days spent on concept generation

  • Days of back and forth

  • No idea if it works for your audience

  • Hidden costs

  • Often not print-ready files

Sourceful way

Here's what you get:

  • Matched instantly with a pro designer

  • Simple guided form in less than 5 minutes

  • Instant and unlimited AI concepts

  • Final files in 24-48 hours

  • Sentiment analysis of your design

  • Fixed rate cost

  • Delivered on a dieline, ready for print

Hear direct from our customers.

  • Your designs absolutely blew my mind - they were something I couldn't have gotten from any designer. It was honestly a revolutionary moment for our brand!

    Sally Harry

    Poochologie | Founder

  • Sourceful helped me to see how my brand vision could come to life, and even better you’re helping me get this produced!

    Saf Zahid

    Saf Oud | Founder

  • I'm obsessed with this design! It's so much better than i could have hoped for.

    Jada Tipton

    Jaded Jewels | Founder

  • Insanely good for the first design - it gave drastically better results than the portfolios we've seen from designers on Fiverr.

    Mohit Durge

    Fox Pops | Founder

  • Thank you so much, I never could have designed this myself!

    Jelesa Ogden

    Jelesao | Founder

  • We’re pulling our pitch-deck together and we needed to show how the brand would look. Nothing stood out like Sourceful - it was by far the best design.

    Kimberley Vermeer

    Box of Her | Co-Founder

Ready to get professional packaging now?

Start your packaging project now and get designs your customers will love.

Do you have any questions?

Here are the most frequently asked questions

Which bits are AI and which bits are human?

Sourceful's AI is your personal packaging designer, helping you create, remix, refine and edit your concepts based on your inputs and feedback. Once you're happy with the direction, our expert designers then help you finish the design through to print-ready completion, all through the platform.

Can I print this directly?

Yes, unlike other AI tools out there, Sourceful provides the end result which are converted dielines files for labels or packaging that suppliers use when printing your design. Our expert designers use the Sourceful platform to speed up this finalisation process.

How unlimited are the AI concepts?

Our Sourceful AI was trained on a diverse set of creative inputs so that it can generate a wide range of concepts. It is currently the best AI packaging designer in the world. You can explore as many as you want. You can purchase more credits through a subscription or top up if you want higher limits.

Do I own the final design?

Yes, you own the final design. You can use it for your own purposes, including for commercial use. You can also export the design to a variety of formats, including PDF, PNG, and SVG.

What industries do you specialise in?

Beauty, wellness, food & beverage, DTC, ecommerce, and emerging categories. Since the beginning of Sourceful, we've helped brands from around the world across many FMCG and consumer sectors reinvent their category.

How much can I customise the design?

As much as you want — the AI helps you explore broadly, and our designers refine your favourite direction to match your product and brand perfectly. You can use the AI-powered live editor to make edits to your design without needing expensive graphics tools like Adobe Photoshop or Adobe Illustrator.

Avatars of Sourceful's helpful staff

Still got questions?

If you still have other questions, why not chat to us on our live chat.